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You Only Have 3 Seconds…

I have read multiple articles recently about writing resumes, and the primary school of thought is that a candidate has 3 second to capture the attention of the hiring manager. The resume has to be easy to scan, because the hiring manager is looking at hundreds of resumes, and they will only look at the candidate for 3 seconds.

Did you know that the same is true for candidates looking at job ads? When a candidate is applying for jobs online, they will review a ton of job ads in one sitting, and apply to those jobs that sound appealing.

So how do you write a job ad that stands out? Here are a few tips:

1)    Do not use your job description as your job ad. Usually job descriptions are long and tedious to read, so candidates will not spend the time to read it fully and completely. They will scan it, and you have 3 seconds to capture their interest.

2)    Use your mission statement in the first line of the ad. Candidates want to know that their work is playing a part in something larger than themselves. They want to know that their work matters, so tell them WHY your company is doing what it does.

3)    Keep it shortBegin with your mission statement, use a few bullet points to tell candidates what you are looking for, and then give clear instructions on how to apply. You can always give candidates more information as the interview process continues.

When you are writing your job ad, remember this is a marketing piece.  Make the ad a direct reflection of the job, the mission and the values of your company. It is an invitation for them to apply, and you want the tone to be positive. At the end of the day, you only have 3 seconds….

Are You In a Hurry to Hire?

When a client calls me to help them screen and interview candidates, they are usually in a hurry. They need me to get started today, and frankly, they really needed me to start 3 weeks ago. The “hurry up” syndrome is a common issue at A-list Interviews.

However, hurrying through the interview process never works. Making a bad hiring decision just to put a “butt in the seat” is always more costly than having a little patience and truly screen and interview until you find your ideal new employee. Robert Plotkin, who wrote “Preventing Internal Theft” says “It is better to operate short-handed for a period of time and rely on your existing staff to cover… than hiring someone unqualified or inappropriate for the establishment.” I could not agree more.

As painful as it may seem to wait for the right person to come along in your interview process, it is always way more painful to bring a person onboard who is the wrong fit for your company. Consider the other factors that are included in hiring a misfit for your organization: reduce efficiency and down time for training, morale within the organization, the customer experience of a person who is not in alignment with the company just to name just a few. And in the end when you bring in a new employee just to fill a position, the likelihood that you will end up back in the interview process within the six months is incredibly high.

Stick to our A-list motto of “find the right employee the first time” and you will save yourself more time, money and headaches than you can imagine. The right employee is always worth the wait. 

Performance Predictions by Olympians

Most people who viewed the Olympics experienced some surprises regarding performances from our athletes. If you actually listened to the athletes talk about their goals, you may have had much fewer surprises.

Danell Leyva: “I want to win a medal.” So, he did. Bronze

John Orazco: “I just want to go to the Olympics.” So he did. He was a Top 10 finisher.

Gabby Douglas: “I want to make history.” So she did. She is the first African American Woman to win a gold medal in Gymnastics. She won 2.

In interviewing candidates, you can predict the success of your new hire by listening to their language around their goals in an interview. Writing down exactly what your candidate has to say can prevent performance surprises later down the road and lead your team to gold rated success!

ROCK A-BYE BABY

While rocking my infant daughter years ago, I began instinctively doing what adults have done for centuries. I began singing lullabies to her.

 

“Rock a- bye baby, in the tree top, 

When the wind blows the cradle will rock,

When the bough breaks, the cradle will fall

And down will come baby…”

 

And then I stopped. 

 

I suddenly really listened to the words that I was about to sing! I thought to myself, “What kind of fool puts an infant in a cradle at the top of a tree and watches them fall?!” Horrified, I changed the words…

 

“…Right into Mama’s arms.'”

 

Ah…much better. My daughter was raised singing Rock-A-Bye Baby with a much better alternate ending. To this day, I am not sure that she even knows the original words to that song, which suits me just fine.

 

In the interview process, I teach people that the best skill to have is listening for word choice. I train them to stop, really listen to the words used by the candidate, and digest their meanings as they relate to the position for which we are hiring. 

 

When you listen to the word choices of your candidate, they will tell you what you need to hear in order to make a great hiring decision. Word choices will expose blamers, know-it-alls, pass the buckers, and more.  

 

When the interview is through, if you feel the candidate did not give you enough information, review your notes. The words you really need to listen for are in there. As an interviewer, your primary job is to pay attention to the word choices used by your potential employees. And be careful to not just hear what you want to hear. It truly means the difference between a decent employee and an A-list player. If any “boughs break” in your business, which would you rather have waiting at the bottom of the tree?

Flying Solo

Last weekend, my 11 year old daughter Katy flew on an airplane BY HERSELF for the very first time. I was a nervous wreck! I had a hard time focusing on work…. I kept checking my phone to see if I had messages from her saying that she had landed safely. Katy, of course, was fine. In fact, she had a great time during her first solo flight and learned a valuable lesson in independence. I realized the more she can do for herself, the better equipped she will be in the future when dealing with unexpected situations.

Now you may ask what any of this has to do with interviewing. As I impatiently waited for the phone to ring, I had a realization that I need to provide my clients with the same level of independence. While I certainly adore helping each of my clients interview for their next great employee, I also realize that I need to get them better prepared to do interviewing all by themselves. Again, the more prepared they are in their businesses, the easier it is to handle unexpected personnel issues.

In the past, my typical process was to create and submit job ads, help develop job descriptions, vet interview candidates, schedule interview times, and then perform the actual interviews in front of my client. We would then do a “dash board” review in between interviews to uncover what we learned from each candidate, based on speech patterns, phrasing, and responses to my A-list candidate questions. Rarely, did I actually hand the interview process over to my client. They have certainly learned from the experience as 91% of the time, they retained the ideal employee they were seeking. But I realize that my mission with A-list Interviews is to transform the world through the interview process to create happy, healthy work environments for all. This cannot be achieved until I give my clients the gift of independence by empowering them to run effective interviews long after I am gone.

From now on, I will be including a hand over process where I will be teaching my clients how to interview by themselves through the program I have developed called “7 Steps to Amazing Employees”. I have seen this program work successfully in all walks of business so I am excited to help my clients develop their own comfort levels around the actual interview process. Now when they fly solo, I will still be a nervous wreck because I really want my clients to succeed, but I will know that I set them up for success and the world will be transformed through the interview process by hundreds of interviewers, not just me. And there is no better feeling than that!

Manning vs. Tebow: Good or Bad hiring decision?

Peyton Manning is in and Tim Tebow is out.

First, when making a good hiring decision, a boss must ask this question: Can I work with this person? Both Tebow and Manning have solid reputations for being workable, and in this era of cranky celebrities, this is point for both of them.Was this a good hiring decision? Only time will tell.

Second, the next question is can they do the job? While Tebow has been somewhat inconsistent last year, so has Peyton Manning. While Manning has experience on his side, he is also injured and set in his ways. What happens if he gets injured again?

Third, is the candidate passionate about the job? Manning is a little crusty around the edges. He is older and he was a leader in the lockout with the NFL. Tebow loves the game of football. He is energetic, passionate and needs some coaching.

My vote? Hire Manning to train Tebow. Now you have experience coupled with passion and healthiness. That is a winning combination.