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What’s In a Name? A lot!

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I am fairly certain that none of you know my full name is Margaret Elizabeth Smith. When I was a little baby about 5 months old, my parents called me “the baby” until Mom got pregnant with my brother. My folks figured out that calling me “the baby” was short lived, for obvious reasons and they had better come up with something to call me. Mom tried, “Maggie, Margaret and Meg”. Dad didn’t like any of those. Dad tried “Liza, Liz and Lizzie”. Mom said “Over my dead body”. Dad came home with Beth, and it stuck…sort of. Dad calls me “Bethy- Boo”, Mom calls me “Bethie”, my husband calls me “B”, my nieces and nephews call me “Aunt B” and my beloved grandfather called me “Becky”. Swear.

Last year, my daughter Katy entered the 6th grade at the ripe old age of 12 and she decided that calling me “Mom” was for babies, so she began calling me “Bethly”. Her friends even now call me “Befly”.

I must be a total whack job, because I answer to all of it.

I have seen lots of ads lately with crazy job titles on them. For an admin position “Chief Administrative Officer” and my immediate reaction was “Here is a C-level position that I have never heard of before!” Until I read the complete job ad that included answering the phones and opening the mail, I was under the impression that this person was higher than entry level. It was confusing. If I am confused, and I read job ads all the time, imagine what the candidates must be experiencing. Call the job what it is, so that people recognize themselves in that job and they apply.

Just because I am crazy and answer to 10 different derivatives of my name, doesn’t mean your candidates will. Happy Name Calling!

Warm, Gooey, Chocolate Chip Cookies

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My daughter, Katy, and I love to make cookies, especially when it is snowing outside and we have a process that we go through to make them. Melt the butter, sneak a few chocolate chips. Add the sugar and eggs, sneak a few chocolate chips. Add vanilla, baking soda, flour, etc. and of course, sneak a few chips. Then, you stir it all together to get the dough, which, you must taste! Sing a little to the song on the radio, do a little dance, put the dough on the pan, and put it in the oven. Dance a little more, try another pinch of dough until the cookies come out of the oven and eat one while it is really hot. It melts all over your hands and face! Giggle some more while you pour a much-needed glass of milk and voila! In addition to feeling a tad sick, you have made cookies and memories all in one day!

One time, however, we put baking powder in the dough instead of baking soda and it was a disaster! Another time, we forgot the eggs; and yet another time, we pulled the cookies out of the oven too late and they were burnt. If you miss a necessary step in baking, you will ruin the final cookie outcome.

The experience is the same when you are trying to hire the right person. There is a recipe for finding the right fit called the 7 Steps to Finding Great Employees:     1) Create your Ideal Candidate in your mind 2) Write the job description 3) Write the job ad 4) Review resumes and schedule candidates 5) First Interview 6) Second Interview and 7) Third Interview.  When you miss one of these steps, it is like you burnt your beloved chocolate chip cookies… gut wrenching!

Cultivating your staff begins with hiring the best and you can’t do that if you leave out a part of the recipe. So pay attention, focus and be patient when hiring your next employee. Also, don’t forget to wipe the chocolate off your chin! 

Mr. Potato Head


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When Katy was a little girl, she loved to play with Mr. and Mrs. Potato Head. Some of her creations were hilarious; an arm being in the ear hole, lips in the eye hole, or Mrs. Potato Head walking around on a hat instead of shoes. Part of the brilliance of that game is taking all of the parts and making a whole, no matter how it looks to someone else. Once, Katy dressed up Mrs. Potato Head with shoes, lips, 2 arms, 2 eyes, and… a mustache on her head. She looked up at me with those big blue eyes and said “Mommy, doesn’t Mrs. Potato Head look beautiful???”

Last week, I had a client who was getting really frustrated with the search we were  conducting. He looked at me and said “If I could just take attributes from one candidate and put it with the skill set from the other candidate, I would be hiring someone today!”  Although a frustrating feeling, this is good news. When you start to see what you want from an employee, even though it is in 2 people, your ideal candidate is right around the corner. All you need to do is piece together what is important to you, and that person will show up. It is indeed a beautiful thing. 

Interviewing Soup

After an interview with a really great candidate, my clients usually want to hire that person on the spot. They do not want to wait. They feel very strongly that they have waited long enough, and they want to get this person on board ASAP. While I completely understand their desires, I ask them to think about the interview for at least 24-48 hours. The reason for the waiting period is that your thoughts are really different outside of the interview, especially if you give your thoughts a chance to simmer. Think about it like you think about soup in a crock pot.

Similar to making a soup where you initially collect and prep all of your ingredients, a company preps by putting together an ideal list for the best candidate, writing a job description, writing a job ad, and posting the job. The job then simmers on the job boards as applicants begin to submit resumes, compared to the soup simmering in the crockpot. Then, the employers get the resumes and begin interviewing, like adding spices to the soup, continuing to let it simmer.

Throw in some vision and dreaming, your crock pot will make some pretty great soup. Eat the soup too early and the spices may have not soaked in yet.  If you wait too long, the vegetables turn to mush, and the soup is not as good.

 

Godzilla and Me

GodzillaI interviewed a woman via Skype with one of my out of state clients. When my video popped up, she said “WOW! You look like Godzilla!” (Swear.)

For the past 3 weeks, I have been racking my brain trying to figure out how being compared to a slobbery, atomic mutant reptile can possibly be a compliment… maybe I am bigger than life? Loud? Dry skin?

The more important concept to consider here is how an outburst like this might affect your customers.  If she said this to an important client or a big donor, those potential clients might be unwilling to sign that contract that you are wanting them to sign. They might not want to do business with you. People have pulled their business away for a lot less than being called Godzilla.

Meanwhile, we will be looking for another candidate and I will be moisturizing heavily.