When I bought my house several years ago, I hung a Texas Longhorn flag over my garage. It has become a marker!
My friend, Meryem, came over on Sunday and said, “Your flag needs to be re-hung.”
“It tore from the wind. I need to order a new one,” I responded.
“Well, whatever you do, don’t get rid of it! That flag is how I know your house,” she exclaimed.
She isn’t the only friend to tell me this.
So, what does my Longhorn flag have to do with hiring and recruiting?
It is your job as a business leader to lead your candidates through the hiring process with signposts. Your process should be clearly marked, so your candidates know where they are and where they are headed. In other words, don’t make your candidates jump through so many hoops that they get lost. Your ad should be short, sweet and to the point. Your website should have a button that says apply here. Your applicant tracking system (ATS) shouldn’t make your candidate input all of the data that is written on their resume. It should NEVER take a candidate HOURS to apply. They will get frustrated and rightly so. Tell them in the interview when they will have answers from you and meet that deadline.
Lead your potential candidates through the process with a clearly marked trail. They will be so grateful, and you will have your pick of great staff.
POWER THOUGHT: Flag great candidates with a clearly marked hiring process.